profit is not a mission

businessman relaxing in clouds in skywhy mission statements matter and how firms fail.

by steven e. sacks
the new fundamentals: practical guidance for today’s accounting firms

do you think your staff knows what your firm’s mission statement is?

more: does your firm’s board know its role? | trust is a key organizational ingredient | real influence vs. immediate gratification | 4 ways to boost job satisfaction | retention starts with the hiring interview | the new way to handle exit interviews | who’ll quit next? | smart trust in the workplace
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wait. let me back up. does your staff even know that such a mission statement exists?

my guess is no and no.